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Bournville was a model village created to house Cadbury workers, although most of the houses are now owned by the Bournville Village Trust rather than the company itself… Quiet and relatively crime-free, Bournville is too tranquil to host an insurrection, but there is a revolutionary mood afoot in the wake of Cadbury’s decision to accept Kraft’s £11.9bn offer. The local BBC radio station hasn’t played an American song all week and although Cadbury employees are reluctant to talk, it is impossible to find anyone who is in favour of the deal.

James Robinson, Bournville, the town that chocolate built, writing recently in the Guardian. Photo by Christopher Furlong/ Getty Images

From Shiny Shiny TV:

Remember a couple months back when we told you the fluffy melt in your mouth chocolate was back on the market? It was reintroduced after numerous campaigns on social networking sites started clamouring for the chocolate. Well a couple months later and Wispa has proved so popular that they are bringing it back FULL TIME (or till sales slump).

Yes, from the 6th October you can now stuff your face with as much Wispa as you like, for the price of 45p. I’m not sure if it will remain as popular as it was when there was a limited supply, as when the novelty has gone, will the true fans remain?

Official Wispa site (image)

The Express

Brand Republic

Bebo

October 2020
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